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1 площадка для демонстрационных павильонов
площадка для демонстрационных павильонов
Выделенное место на территории города-организатора, где маркетинг-партнеры выставляют свои продукты и услуги в специальных павильонах. ОКОИ должен выделить достаточное пространство рядом с объектами Игр или в отдалении от них. В любом случае эта территория должна быть легко доступна для посетителей основных соревновательных объектов или обеспечивать максимально возможный поток посетителей. В ином случае, у маркетинг-партнеров не будет достаточных стимулов для инвестиций в масштабные демонстрационные и развлекательные мероприятия.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
showcasing location
Dedicated area within the host city where marketing partners demonstrate their products and services within special pavilions. OCOG must determine an adequate space within a common domain area on-site, or they can secure a showcasing location off-site. It is important that the site allocated for partner showcasing be easily accessible or close to major Games competition venues or in an area that receives maximum spectator flow. Otherwise, it will not provide enough enticement for partners to invest heavily in development of showcasing and entertainment activities.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > площадка для демонстрационных павильонов
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